Persuasion 101: Influence And Thinking Fast & Slow In An E&C And HR Context

Employee relations isn’t a numbers game. It’s an emotional battle. Understanding the cognitive biases behind every behavior and misbehavior will give you a vital advantage.

In this 101 masterclass, we explore how E&C, HR, and other culture building functions can elevate their organizational influence, persuade their teams to crowdsource risk management, and cultivate healthier workplace environments. With insights from Daniel Kahneman’s book, Thinking Fast And Slow, and Robert Cialdini’s book, Influence, understand the fundamental mental processes that inform our every decision.

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